Shopify storesnobody elsehas.
I design and build them for design-led brands, from beauty and fragrance to coffee, with a trade side for the shops, cafés and salons that stock you. One person, start to launch.
Concept 01 of 03
This is what your store could look like.
Three stores for brands that don’t exist yet, each by me, each in a different direction. Scroll to open the first.
The Tint Stick · balm tint · 4.2 g
One stick.Lips, cheeks,the lot.
A balm tint that builds from a sheer flush to full color. Tap it on with a finger. No brush, no mirror needed.
Concept 01 · Ruddy · not a real brand · ruddy.example
No. 3 · Night Iris
Perfumefor afterdark.
Cold iris and violet leaf over smoked wood. Made to be worn late, close to the skin.
- Top
- Bergamot, pink pepper
- Heart
- Iris, violet leaf
- Base
- Tonka, smoked wood
Bright and peppery for the first minutes.
Concept 02 · Small Hours · not a real brand · smallhours.example
Roasted every Monday
Roasted Monday.Poured all week.
Small-batch specialty coffee, roasted on Monday and with you on Tuesday. By the bag for your kitchen, by the kilo for your café.
Milk chocolate, hazelnut, brown sugarBrazil and Colombia
First bag Tue 13 Oct, then every 2 weeks. Skip or stop any time.
€14.40 a 250 g bag · save 10%
Signed in as [Your café]
Your standing order,every Tuesday.
| Coffee | Size | Retail | Your price | Bags |
|---|---|---|---|---|
| No. 1 HouseYour espresso | 1 kg | €26.00 | ||
| No. 2 GujiYour guest filter | 1 kg | €32.00 | ||
| No. 3 HuilaNew this month | 1 kg | €29.00 | ||
| Decaf, Swiss waterCafés only | 1 kg | · | €30.00 |
Concept 03 · Standing Order · not a real brand · standingorder.example
What I do
Stores peopleremember.
Custom Shopify storefronts that make a brand impossible to forget, designed and built by me, start to launch.
- 01
A storefront nobody else has
Designed and built for your brand from the first sketch. Not a theme with your logo on it.
- 02
A design system, not a pile of pages
Your team launches new pages and campaigns from blocks we agreed on, without a developer, and they still look like you.
- 03
A trade side in the same store
When shops, cafés and salons want to stock you, they apply, see their own prices and reorder on their own. No order forms, no PDFs, no email chains.
How it works
Five steps.One personaccountable.
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Step 1: Discovery
We go through your brand, your store and who stocks you. I write down what I’d build, and what I wouldn’t.
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Step 2: Build
I build on a staging theme, and you get a short written update from me every week.
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Step 3: QA and sign-off
A written checklist, worked through on the staging theme, and your sign-off before anything goes live.
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Step 4: Handover
Everything lives in your store and your repository, with a written handover.
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Step 5: Support
30 days of support after launch, then a retainer if you want one.
Honest answers
The things you’reprobably wondering.
- What if you disappear?
- Then you still have everything: your store, your code in your own repository, and a written handover. Nothing depends on me staying.
- Can one person really do all this?
- Design and build, yes: that’s the whole job. For photography and copy I bring in specialists, and you know who before we start.
- Who do I talk to?
- Me, directly. Every time, with a short written update every week.
- What don’t you take on?
- Heavy ERP and order-management integrations. If that’s what you need, I’ll tell you, and point you to someone better suited.
Start your store
Your store,nobody else’s.
Tell me who you are and where your brand lives now. I’ll look properly, then reply from my own address.